Cindy Shepard Rawlins, BS
Vice President for Communications, Marketing, Website and Publications
Department/Discipline:
Communications, Marketing, Website and Publications
Campuses:
Virginia, Louisiana, Carolinas, Auburn
Office: Knollwood 133
Preferred First Name: Cindy
Phone: 540-231-5419
Fax: 540-231-5338
Email:
Contact
Leading the Communications division at VCOM, Cindy has been with the College since 2006. ĚýShe brings over 40 years of experience with award-winning communications in higher education including Washington University in St. Louis, newspaper and magazine publishing corporations, printing industry, and international marketing and design experience at two global corporate positions including Bridge Information Systems (now part of Reuters), and Cardinal Health, a Fortune 20 company.
Ěý
The skills she has brought to SWAGĘÓƵare built on a foundation of extensive experience and education in marketing, graphic design, web design/development, communications, and public relations.
Awards
- Annual Report Competition (ARC) International – Bronze Award for 2016 Annual Report: On the Trail of Our Appalachian Mission, in the Printing and Production category under Health and Education. October, 2016.
- American Association of Colleges of Osteopathic Medicine (AACOM) Second place for Best Advertising for the “Thinking of Medical School?” advertising campaign for the Auburn campus. April, 2016.
- Collegiate Advertising Awards - Gold Award for the 2015 Annual Report and Yearbook: Building on a Tradition of Success, in the Graduate School Annual Report category. February, 2016.
- Collegiate Advertising Awards - Gold Award for "Thinking of Medical School?" digital advertising campaign for the three SWAGĘÓƵCampus locations, in the Graduate School Website Advertising category. February, 2016.
- Council for Advancement and Support of Education (CASE) Southeast District III Advancement Awards. Special merit award for Magazine/Tabloid Improvement. February, 2016.
- Annual Report Competition (ARC) International – Silver Award for 2014 Annual Report: Turning your desire to help others into a lifelong mission, in the Printing and Production category under Health and Education.
- American Advertising Federation 2015 Western Virginia Advertising Awards - Silver ADDY® Award for Magazine Design (Entire Magazine): SWAGĘÓƵView Vol. 7 No. 1. February, 2015.
- Collegiate Advertising Awards – Gold Award for the 2014 Annual Report & Yearbook: Turning Your Desire to Help Others into a Lifelong Mission. February, 2015.
- Annual Report Competition (ARC) International Bronze Award for 2016 Annual Report: On the Trail to Our Appalachian Mission, in the Printing and Production category under Health and Education. August, 2016.
- Collegiate Advertising Awards – Gold Award for the 2014 Recruitment Pocket Folder: Turning Your Desire to Help Others into a Lifelong Mission. February, 2015.
- Collegiate Advertising Awards – Bronze Award for 2014 Magazine Advertising Single: the Lifelong Mission Ad – International Outreach version. February, 2015.
- Collegiate Advertising Awards – Bronze Award for 2014 Website Advertising: The Lifelong Mission – digital advertising series – the International Outreach version. February, 2015.
- Annual ARC International Awards – Honors Award for the 2013 Annual Report & Yearbook: Patient-Centered Care, The Heart of Medical Education. The report was exhibited in New York City, Hamburg, Germany, and Beijing, China. October, 2014.
- Collegiate Advertising Awards – Received Gold Award for 2013 "Patient-Centered Care - the Heart of Medical Education" Annual Report and Yearbook. February, 2014.
- American Advertising Federation 2013 Western Virginia Advertising Awards - Silver ADDY® Award for the 2012 Special Edition 10th Anniversary Annual Report and Yearbook. February, 2013.
- Collegiate Advertising Awards – Gold Award for the 2012 Special Edition 10th Anniversary Annual Report and Yearbook. February 2013.
- American Association of Colleges of Osteopathic Medicine (AACOM) Third Place for Best Video. Advancement Awards from the Council for Advancements and Support of Education (CASE) Southeast District III, April, 2012.
- Received Grand Award for 2011 Annual Report and Yearbook. Received one of 39 Grand Awards out of over 1,000 entries across the U.S. February, 2012.
- American Advertising Federation 2011 Western Virginia Advertising Awards - Silver ADDY® Award for the 2010 Annual Report and Yearbook. February, 2011.
- American Association of Colleges of Osteopathic Medicine (AACOM) First Place for Best College Newsletter. April, 2007.
- American Association of Colleges of Osteopathic Medicine (AACOM) First Place for Best One-of-a-kind Special Publication. April, 2007.
- Collegiate Advertising Awards - Gold Award for the 2016 Annual Report: On the Trail of Our Appalachian Mission, in the Graduate School Annual Report category. February, 2017.
- Collegiate Advertising Awards - Gold Award for VCOM+Virginia Tech - A Public/Private Success Story, in the Graduate School Other/Misc. awards category.February, 2017.
- Collegiate Advertising Awards - Gold award for the Auburn campus photograph titled "Our Future Physicians," in the Graduate School, Photo/Illustration - Single category. February, 2017.
- Collegiate Advertising Awards - Silver award for Auburn campus magazine ad series "Training Tomorrow's Physicians", in the Graduate School, Magazine Advertising - Series. February, 2017.
- Collegiate Advertising Awards - Silver Award for design of the SWAGĘÓƵMedical Outreach program logo, in the Graduate School, Logos/Trademarks/Mascots category. February, 2017.
- Collegiate Advertising Awards - Silver Award for the redesign of the SWAGĘÓƵwebsite - www.vcom.edu in the Graduate School, Website Design category. February, 2017.
- Blue Ridge chapter of the Public Relations Society of America - Silver Summit Award - awarded to Access Advertising, Inc. and SWAGĘÓƵfor the redesign of the Edward Via College of Osteopathic Medicine’s website. November, 2016
Activities
- American Association of Colleges of Osteopathic Medicine (AACOM) Marketing and Communications Council member. 2006-current.
- American Advertising Federation - Roanoke Chapter board member, Government Relations Chair, 2016-18.